Animator Lyndon Barrois creates new worlds with Sora

OpenAI’s blog features animator Lyndon Barrois demonstrating how he uses Sora to craft cinematic worlds. According to the post, Barrois treats Sora as a storytelling tool rather than a mere video generator, focusing on prompt engineering to maintain visual consistency across scenes. He describes iterating on prompts to control atmosphere, character placement, and narrative flow, achieving results that blend live-action and animation. The piece highlights practical techniques for achieving coherent narratives with text-to-video AI, from establishing world rules to refining timing. For developers building AI-powered creative workflows, this case study illustrates how generative video can be integrated into production pipelines—reducing iteration costs and expanding storytelling possibilities. Barrois’s approach underscores the importance of structured prompts and visual references when using Sora for professional projects.